Best Practices

Value proposition examples: a marketer’s guide to creating great value propositions

Facebook search: what marketers need to know about Facebook search

How to find your old tweets (or your first-ever tweet)

Marketer’s guide to Instagram bios: examples, expert tips & best practices

What’s the perfect Instagram video size?

Smart & effective Instagram contest examples & tips

50 best free image creators for marketers

How to delete a tweet: best practices around deleting tweets, reposting with error corrections & more

How to embed a Facebook feed on a website (and when you should and when you shouldn’t)

Marketer’s guide to Facebook video specs: what they are & how to get the most out of them

What is the instagram character limit? How marketers can make the most of character counts

Pinterest marketing tips & best practices

Twitter marketing tips & best practices

Instagram marketing strategy: best practices, tips & templates

Essential social media metrics (plus tips on how to track & improve them)

What are Facebook dark posts? Definition, tips & best practices

How to conduct a social media audit (with free templates)

6 Tips: How to promote your YouTube channel (without paying for ads)

What are Twitter impressions, why are they important, & how can you make the most of yours?

How to create a winning social media proposal (plus examples, tips & templates)

GDPR Check-In: Are you sure you are GDPR compliant?

The marketer’s guide to Twitter trending hashtags

How to get verified on Instagram

What is an Instagram influencer? Definition, tips & best practices

How to get verified on Twitter

Social media copywriting: how to use powerful words in your social media marketing campaigns

How much do Facebook ads cost? How to estimate & lower Facebook advertising expenses

The perfect Facebook cover photo size (plus 6 tips & tricks)

Instagram dimensions: Pixel by pixel instructions for profile, landscape & portrait photos

8 great Instagram captions (and what you can learn from them)

Facebook GIFs 101: How to find and use Facebook GIFs

The perfect Facebook event photo size (plus tips & tricks for engaging Facebook event photos)

How to repost on Instagram: Easy ways to reshare your Instagram pictures

Powerful words: How to use powerful language in your email marketing campaign

Instagram profile photo size (plus tips & tricks for your Instagram profile picture)

Best Facebook cover photos: 7 amazing Facebook cover photos & 7 great cover photo templates/tools

How to pin a post on Facebook: Tips for pinning posts (and other ways to boost visibility)

28 social media pros reveal the biggest mistakes companies make when it comes to Instagram analytics

How much do Instagram ads cost? How to estimate & lower Instagram ad costs

The perfect Twitter header size (plus tips and tricks for your Twitter header)

What is an Instagram scheduler? Dos, don’ts & tools to consider

GDPR checklist for publishers & website owners

Blogger vs WordPress vs Weebly: how to determine the right platform for you

Twitter GIFs 101: How to find and use Twitter GIFs

7 great welcome email examples (plus 7 valuable lessons)

Instagram dimensions in 2018: everything you need to know about Instagram image sizes

20 experts share their best strategies for getting more Twitter followers fast

How to make a Snapchat Geofilter: tips for creating and using Geofilters

SEO and social media: 50 expert quotes on how social media impacts SEO (and vice versa)

8 amazing examples of Instagram giveaways